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Central Govt Issues Notice to Amazon & Flipkart for Not Displaying Country of Origin Amid Sale Season

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The Central authorities has issued notices to Amazon and Flipkart for not displaying the nation of origin of the merchandise offered on their web sites amid the platforms’ ongoing annual gross sales occasion in India. The notices to every of the e-commerce platform have been issued by the Ministry of Consumer Affairs on Friday that has additional requested a response within the subsequent 15 days – failing which motion could be initiated towards them as per the provisions of the Legal Metrology Rules, 2011. “It has come to the notice of the Department of Consumer Affairs that some of the e-commerce entities are not displaying the mandatory declaration as required under the Legal Metrology (packaged commodities) Rules, 2011,” the discover reads.

“Your explanation should reach to this office within 15 days…otherwise the action should be initiated against you with the available documents as per provisions of Act and Rules,” the discover added. The authorities’s discover over merchandise’ nation of origin comes at a time when there is a large push for merchandise underneath the Aatmanirbhar Bharat initiative. The marketing campaign that interprets to self-reliant India is the imaginative and prescient of Prime Minister Narendra Modi of making India “self-sustaining and self-generating.” It seems that the thought behind displaying the nation of origin on the merchandise is to guarantee that clients are conscious of full particulars on the time of buy.

Meanwhile, each Amazon and Flipkart are internet hosting their annual gross sales occasion in India that may finish subsequent week. The mega gross sales occasion lists a number of merchandise, starting from smartphone to electronics to different merchandise, bundled large reductions and sale provides. Both the e-commerce platforms are but to difficulty public statements to the federal government’s notices. This is an updating copy and can be up to date as soon as responses are available.

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